Optimization of UE Digital Sandbox Effects for Kunming Oriental Runqi Marketing Center, Yunnan

Based on the real estate product floor plan manual, exquisite 3D models are used to develop an interactive sandbox program in Unreal Engine (UE). It supports the display of product information including project positioning introduction, location supporting facilities, apartment layout display, sunshine and ventilation orientation, etc. It transforms abstract concepts such as geographical location, architectural drawings, and future supporting planning around the project into tangible living scenes that customers can perceive, experience and trust. This promotes marketing conversion, achieves real estate premium, and helps with sales de-stocking.